HOLME

Lifestyle brand identity and digital experience

HOLME is a lifestyle brand shaped through a design-led process focused on clarity, balance and restraint.

HOLME is a lifestyle brand shaped through a design-led process focused on clarity, balance and restraint. From the earliest concept stage, the brand was approached not as a product line, but as a complete atmosphere.

The design process began with defining a calm visual language built on proportion, materiality and negative space. Color, typography and form were developed in parallel to ensure consistency across physical objects, digital touchpoints and brand communication. Each element was refined through reduction — removing anything that did not serve the core idea.

Products were treated as designed objects rather than decorative items. Sculptural forms, tactile surfaces and controlled contrasts were carefully studied to create a timeless and coherent system. Photography, 3D scenes and layout structures were developed to support a quiet, editorial tone that allows the brand to breathe.

The result is a considered brand identity where light, space and form work together with intention.

Unique Branding Experience.
MarkaWorks